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Sales & Marketing

Optimized sales and marketing strategies through AI-driven insights

For teams that respond faster and act more successfully

Sales and marketing teams face the challenge of delivering increasingly personalized customer outreach and faster response times — while competition grows and resources remain limited. Artificial intelligence helps companies better qualify leads, target audiences more precisely, and automate sales processes without losing control over strategy, customer proximity, or brand identity.

The targeted use of AI also creates entirely new opportunities to identify market potential and to prioritize sales opportunities in a structured way. Automated analyses, intelligent assistant systems, and precise predictive models help teams make well-founded decisions and deploy resources where they will have the greatest impact.

At the same time, AI enables significantly more precise and consistent customer communication across all channels. Whether in account-based marketing, personalized campaigns or throughout the entire sales funnel — AI ensures that relevant content reaches the right contact at the right time.

This is where AI can help you

Lead scoring & prioritization in B2B sales

AI analyzes behavioral data, interactions and company data to identify which leads have a particularly high probability of closing. This allows sales teams to focus on the contacts with the greatest potential.
A mechanical engineering company thus automatically identifies those prospects who, based on their user behavior and company data, are about to make an investment decision.

AI segments target groups precisely and creates content tailored to the industry, role, and interests of the contacts.

This makes campaigns more relevant, increases conversion rates, and reduces wasted reach.
For example, a software provider automatically generates individualized email sequences for different decision‑maker groups — adapted to their specific challenges.

Personalized marketing campaigns & content automation

Analysis of customer behavior & market potential

The analysis of customer and market data gives companies a much clearer understanding of relevant developments and new business opportunities. With more precise insights, market changes can be detected early and strategic decisions can be made in a more targeted way.
A logistics provider can thus identify growth sectors in time and optimally align its sales activities to these segments.

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Frequently asked questions

How long does a typical AI training session last?
The duration of a typical AI training in sales can vary depending on the scope, content and training provider. However, there are often different options that can be adapted to the needs of the participants. For example, a standard AI training in sales can last from a few days to a few weeks, depending on the intensity and the desired learning objective. It is important to note that AI is a broad field and it can be useful to offer training in different levels or modules to develop a comprehensive understanding.
Do you also offer support after the training or counselling?
Yes, we usually offer support after the training. This can take different forms, such as individual coaching, regular feedback sessions, online resources or a community platform where participants can continue to ask questions and share experiences. Our goal is to ensure that participants can effectively put what they have learned into practice and are supported in applying AI in sales.
How can I register for AI training or counselling?
To register for an AI training or consultation, you can usually visit our website or contact us directly. You can register online or contact us by email or phone to request more information or to register. We are at your disposal to help you register and organise your participation.
Do you offer customised training tailored to my company's needs?
Yes, we offer customised training specifically tailored to your company's needs. We understand that every business is unique and has different sales challenges. Therefore, we work closely with you to understand your specific needs and goals. Based on this information, we develop customised training content and plans to ensure that the training is tailored to your company's exact needs and goals. This may include integrating industry-specific examples, customising case studies or emphasising specific AI techniques that are particularly relevant to your sales area. Our goal is to ensure that the training experience is of maximum benefit to your team and adds direct value to your business.
How much does AI training or counselling cost?
The cost of AI training or consultancy can vary depending on a number of factors, including the duration of the training, the amount of content, the number of participants and customisation. For accurate information on costs, we recommend that you contact us directly. Our experts can discuss your requirements and objectives and provide you with a tailor-made offer according to your individual situation and needs.

Our team at Avinci sees the combination of groundbreaking ideas and the latest AI technology to develop the potential, innovative and effective solutions that open up new perspectives for our customers.

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